Episode 108. Why Authentic Marketing is Your Superpower: A Conversation with Mika Ross

If there’s one topic that makes us all break out in hives at the thought of it, it’s marketing. 😵‍

BUT, think of it this way … Marketing is just a conversation with those who you can help, about how deeply you understand them, and how you know you can help them.

Today’s guest, Mika Ross, is a wildly successful licensed psychotherapist, relationship coach, speaker, and private practice owner who decided to embrace a more authentic, genuine, and not-so-perfect style of putting herself out there.  In her own words:

I’m not trying to be perfect; I'm just trying to be…me!

In this episode, we had a really interesting conversation about how much of yourself to share in your marketing.

(Mika’s take on this was super interesting. I really think you’ll love it.)

You’ll also hear:

• Why people need to see themselves in your marketing.
• Why your marketing doesn’t have to be perfect (and why, in fact, it can have more impact when it’s not).
• Mika's genius shortcut to building trust with her patients.
• Why being effective is more important than being consistent.

Here’s the thing … when you show up as yourself, the right clients pay attention.

Maybe it’s time to take some not-so-perfect action of your own?

Give this a listen. 💖

~Wendy
  xoxo