Tag Archives: I am CONNECTED.

Watch What You Think. Change What You Get.

Photo Credit: Wendy Pitts Reeves

“Look at that – there’s three of ‘em!”

Rhegina exclaimed as she bent down to pick up something shiny at her feet. Right there on the sidewalk. In plain view. On this perfectly ordinary Thursday morning.

Three shiny new pennies.

One for each of us. :)

Two friends and I were walking into a mastermind retreat with other entrepreneurs, and our senses were already on high alert. New strategies. Revamped goals. Clearer intentions.

Abundant mindsets.

So of course we picked them up, with a laugh and sense of celebration – because we knew what those little pennies meant.

Sparkling in the early morning sun, they were a wink from the Universe, a tiny gift to let us know that we were seen, that life was good, that money was literally everywhere…

if we looked.

That might seem silly, and yet – managing our energy is one of the most powerful tools we have as entrepreneurs. So what we see, how we feel, and what we notice matters.

Here’s why.
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Your Clients Love You – But Do You Know Why?

Photo Credit: Allen Warren on Flickr.

People don’t buy what you do – they buy why you do it.

That’s the message Simon Sinek explores in his book, “Start with Why: How Great Leaders Inspire Everyone to Take Action.”

The book is the subject of a TED Talk he gave in 2010, that has since been viewed over 35 million times.

There must be something to it, yes?

Yes, because after reading it, I found myself lying awake for hours, thinking about those core questions we all need to answer.

Why does your business exist?
Why do you do what you do?
What purpose, cause or belief keeps you going – no matter what?

What is your why?

Your WHY is a belief you hold about your business, your employees, clients and customers. It’s what sets your work apart from others in your field. It’s what matters most about the way your business shows up in the world.

It’s what drives you personally – and always has, probably since you were a kid.

It’s what makes it all worth it.

When asked why they started the business they have, many entrepreneurs will say they wanted to be their own boss, make more money, have more freedom.

And yes, those are important.

But your clients and customers don’t care about that; that’s not why they love you.

That’s not what drives them to buy your programs or tell others about your services. That’s not what draws them to you over countless other options they could choose instead.

And I’ll bet none of that really fuels your fire either.

No – it’s your heart, and the heart of your business – that does that.
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How to Talk About What You Do

Women Networking“So, what kind of work do you do?”, she asked…

…carefully balancing her coffee in one hand while digging out her business card with the other.

I was at a typical small business networking meeting.

You know the type.

You meet in some clean industrialized space full of neutral tones with carefully chosen abstract art on the wall.

Like being invited to the wrong birthday party, you stand around trying to figure out who the heck these people are and wondering why you’re even here. Sigh.

If it helps any, everyone else is as uncomfortable as you are. Maybe even more so. :)

But you’re not here because of what you do. You’re not here because you’re an event planner or psychotherapist or an insurance broker. Continue reading

How to Design a Group Practice That Works

Feeling by Moyan Brenn on FlickrDo you work alone in a solo office?

Depending on what you do, you may very well spend your days behind a closed door, working with one client at time, all day long.

That’s certainly the case with psychotherapists, some coaches, and holistic health practitioners such as massage therapists or acupuncturists. It may be the case, too, if you’re an herbalist, an attorney, or even a graphic designer.

(And if you work by phone or Skype, you may never see anyone but the cat!)

No need to complain, though. After all, isn’t that what it means to be a “solopreneur”?

Perhaps. Continue reading

How You Do Anything is How You Do Everything

Granny 1Ohhhh the stories we could tell.

Because when you live to be 103, you create a lot of stories along the way. :)

My paternal grandmother was a member of what some call the Greatest Generation, and a force to be reckoned with. She outlived two husbands and a son. Made it through two World Wars, the Great Depression, and the Civil Rights Era.

She saw women get the right to vote, men walk on the moon, and the fall of the Wall in Berlin. She witnessed the invention of radio, then TV, then something called “the Internet”.

And she saw all of our struggles and triumphs as well.

So last week, when the inimitable Ms.Nettie crossed over into the next stage of her life’s Journey, yes – there were many tears.

But there was also great joy.

This post isn’t about how to succeed in your business. But, as my own coach says, “How you do anything is how you do everything”.

So how you live, and how you work, is also how you create, survive – and succeed.

I wrote the following a few years ago, right after Granny’s 100th birthday celebration. And in honor of her amazing life, it feels right to share it again.

Perhaps something here will help you too – in your life, and maybe even your business.

So here you go, in no particular order…

A lifetime of wisdom in 17 short chapters.

Or, just a few things she taught me about how to have a long and lovely life. Continue reading