Tag Archives: Confidence

How to Step In to the Energy of Marketing

It’s not really that hard.

Once you start thinking like a marketer, you’ll see opportunities to spread the good word about your business everywhere you look.

Unless you think all that “marketing stuff” belongs to someone else, of course.

But it doesn’t. It’s yours. 

If you’re in any kind of business for yourself, you’re also in the business of marketing.

I know that feels daunting for some of you. Unless you have an MBA, odds are good that no one’s ever taught you how to market your work. Goodness knows they didn’t teach me anything about that in grad school!

And it IS true that effectively marketing your business requires a certain level of strategy and skill.

But even before you learn those skills and develop those strategies, you have to step into – and own – the energy of marketing.

So I’ve made this quick video for you to explain a little more about what I mean by that. (You can see it here.)

In it, I’ll share three quick tips to help you get there. The first two are focused on your mindset and how you think. The third is more about what you do. All of them are important.

I say this because I watch you. I’ve been at gatherings where you barely mention you even have a business, much less how awesome it is or what a difference you make for those you serve.

And I’ve read your posts where you talk about everything BUT your business, even though your ideal clients are right there reading them too.

But my people – you have something awesome to bring to the world. And if you don’t learn how to share that, they’ll never know!

So take a few minutes to check this out. Listen to the 3 things I encourage you to do, and the little bit of homework I want you to try this week.

And tell me how you do with this.

How does this feel to you? Inspiring? Intimidating? Something else entirely? 

Let me know in the comments below!

The One Thing You Must Protect – No Matter What

“I told my friend what you said…”

Uh oh. I always hold my breath when a client says something like this. What did I say this time?

“I told her about my new packages, and how you said I need to raise my rates.”

Oh. That. Well then.

“She didn’t think that was such a good idea…”

Of course she didn’t, I thought to myself. That’s why she’s not your coach.

And I set about working to repair the damage to my client’s confidence.
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Is Your Business Calling You to Grow?

Oh that’s B.S., and you know it!” my friend exclaimed.

Her lips were tight. Her voice tense. And there was a fierceness in her eyes that startled me.

I have a lot of friends who speak their minds, and I’m used to them coming from the blunt end of the interpersonal spectrum.

But this was different. I knew she was speaking from love – but for a second, I thought she was mad.

She wasn’t.

She was frustrated – and determined; determined to get me to see something I just couldn’t see.
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Getting Clear is a Messy Business

Well – that was fun.

Recently, a small but intimate group of entrepreneurs gathered for my Love Your Business, Love Your Life Vision-Board Workshop. For one entire day, they gave themselves the gift of time.

Time to think.

Time to dream.

Time to imagine what was possible for their business – and what that could mean for their lives.

Their decision – to set aside sacred time to be intentional about what they want – has already begun the transformation that I know they are about to experience.
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How To Find Your Entrepreneurial Sweet Spot

entrepreneurial-sweet-spot

Ahhhh…This is the good life!

That’s how it feels when you know you’ve made it; when you’ve finally crafted a life, and a business, that actually works.

And serves you in all the best ways.

But unfortunately, for too many entrepreneurs, running their business is nothing more than another burden. 

     I have so much to do, I don’t even know where to start.

     This isn’t really the kind of work I like, but heck, at least I’m making some money.

     Vacation? Who has time for a vacation?

As Dave Ramsey often says, they swing from “Thank God it’s Friday!” to “Oh God, it’s Monday…”.

But what if it didn’t have to be that way?

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